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Asian Business Strategy & Street Intelligence Ezine

The Asia Pacific Management Forum is pleased to announce its first on-line survey. The survey will run till the end of February and results will be published on-line on March 2nd. It will take only 5 minutes to complete the survey and a draw will be undertaken of valid responses for a book prize. This month it is "Corporate Charisma" (Piatkus, London 1998, Value $35 US) by APMF Board member Dr Paul Temporal together with Dr Harry Alder. Corporate Charisma examines the steps behind building a brand image for companies.

The questions this month asks which country you expect to recover from the Asian crisis first by the end of 1999 and which country you expect to be recover the least.

The survey is being analyzed and results are validated by Orient Pacific Century Strategy, Research and Marketing Services. Results will be publicised in leading newspapers and magazines in the region and internationally.

The on-line questionnaire can be found at http://www.apmforum.com/survey/asiasurvey.htm, and results will be published at http://www.apmforum.com/survey/asiaprospects.htm.

The Rat encourages your participation!